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Background Information & Website design Specifications |
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Company Name |
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Contact Phone |
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Contact E-mail Address |
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Do you currently own a website? |
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If you currently have a website, what is the website’s address (URL)? |
http://
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If you currently have a website,
what would you like to change or keep the same? |
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Goals |
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What do you want the website to accomplish for you? What are your goals for the site? Examples include digital brochure, generate sales or leads, create a sense of community, E-commerce, provide information on products and services, improve customer service, improve functionality or design. |
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What features do you, the business owner, want to see on your site? |
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Which of the following services are you interested in? |
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Target Market |
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Who is your target audience, and do you have any demographics (Age, gender, interests, location, etc.)? |
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What features does your target audience want the site to have? |
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How will your clients use the web site? |
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Search Engine Optimization |
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So that your customers can find your site, please list 20 words or phrases that describe your business. Choose words/phrases that your customers are likely to use at a search engine to find your site. |
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Write a 25 word description of your business to be displayed at a search engine once your customers have entered a search. |
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Design, Image & Style |
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Do you have a "look and feel" in mind for the site? Please explain. |
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What's the first impression or image you want your website to convey? |
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If you have a business slogan or catch phrase please provide it. |
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Do you have in-house resources for graphics, copy, and marketing direction? |
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